Full Marks for TWA in Marketing Brief

The Write Angle is celebrating a new client win with leading training and professional development company MLP Training.

The marketing communications agency has been appointed to raise awareness of Bury-based MLP, which provides specialist sales training to companies across the globe and celebrates its 25th anniversary this year.

TWA is tasked with creating interesting content around the benefits of personal development and sales training, using thought leadership and case studies of MLP’s key clients including Raleigh, Volvo and Wurth. The content will be shared via media, social and e-communications channels.

Founder and owner of the firm, Mike Le Put, said: “The Write Angle has a strong track record in training and education and I was impressed with their down to earth approach. By focusing on the benefits our clients get, our story is more engaging and interesting to businesses.”

Angela Smith, managing director at The Write Angle, added: “It’s fantastic to be working with a leading company in the professional training industry and enables us to utilise our vast expertise in the sector. The team are using their various skills in content creation in a creative and informative way to help MLP achieve its specific business goals.”

The agency was founded in 2002 and has built a solid reputation for delivering award-winning PR and marketing campaigns for some of the region’s biggest businesses.

October 14, 2015 - This article was written by Jenny Woolley

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